




“I like to say I’m a student slowly turning into a digital marketer—falling in love with strategy, content, and storytelling along the way. My first taste of leadership came at 17 as Head Girl, where I was the one hosting events and keeping things together (chaos control, basically). Now at IMS Ghaziabad, I’m pursuing BBA in Digital Marketing, landed among the top 30 performers in my second year, and still holding on to that Class 12 milestone of 90%—because hey, effort really does add up.”
“January 2025 kicked off with my first volunteer role at Jankalyan Multipurpose Education Society—short but meaningful. Soon after, I joined Go4Database as a Content Writer Intern, wrote 25+ blogs, learned SEO basics, and saw how the right words can spark action. Now, at SoftScotch Solutions, I’m diving into digital marketing—building landing pages, fixing meta titles, running keyword hunts with SEMrush, Ahrefs, and Ubersuggest. Every step is shaping how I think, write, and connect.”
Efficiently managing operations, schedules, and resources to ensure smooth workflow and organized processes.
Harnessing trends and technology to create engaging, conversion-focused online experiences.
Crafting engaging, clear, and targeted content that connects brands with their ideal audience.
Over time, I’ve built a mix of digital marketing, content, and analytical skills while also honing adaptability and communication. These abilities not only reflect my current strengths but also the foundation I’m expanding as I move deeper into digital marketing.
© Copyright by Payal Patwal